The #1 Reputation Management Platform, boosting positive reviews and removing harmful content that damages your brand.

We run authentic review growth campaigns across nearly 200 platforms, dispute and remove harmful content, optimise every listing with the structured-data markup search engines and AI engines actually read, and back the work with a written 90-day score guarantee. Miss the milestone, we work for free until it is met.

Reputation Experts dashboard showing review monitoring, location-level scores, and AI-powered review request campaigns across major platforms.

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Review growth in 90 days

Average lift in authentic 5-star reviews for new clients in their first quarter with us.

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Harmful reviews removed

Of all the harmful reviews our clients flag, we successfully take down 78%. The rest are suppressed under fresh positive volume.

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Hit the agreed score, guaranteed

Every client gets a written 90-day score target. Miss it and we work for free until we reach it.

Why this matters

A weak review profile is a quiet, expensive leak across every channel you already pay for.

Most businesses notice the symptoms first, fewer enquiries, lower marketing ROI, dropping organic traffic, long before they trace it back to reviews. By the time the pattern is obvious, six to twelve months of revenue has already gone to a better-reviewed competitor.

Customers walk past anything under 4.5 stars

When two listings sit side by side, the lower-rated one is invisible. Even a single recent 1-star review can sink booking intent for weeks. The buyer never even calls, so you never get the chance to win them back on the phone.

Your paid ad spend pays for the click, then dies on the listing

A prospect sees your ad, clicks the location, sees a thin or negative review profile, and chooses a competitor. You paid for the impression, the click and the bid premium, and the conversion went next door. Every marketing pound past that point is subsidising a leaky funnel.

AI engines stop recommending you

ChatGPT, Google AI Overview, Perplexity and Gemini weight review depth, recency and sentiment heavily. A weak profile means the AI suggests a competitor by name, and you never appear in the answer at all. AI traffic is the channel that is growing fastest, and a poor review profile locks you out of it entirely.

You disappear from the Google Maps trust filter

Maps users skim ratings and review count before they read anything else. A low rating or fewer than 20 reviews drops your click-through rate to a fraction of what it should be, even when you outrank competitors on map position. You have the visibility, the customer just chooses someone else.

Listings optimisation

Every listing accurate, optimised and read correctly by search and AI engines.

Listing Score dashboard showing per-platform accuracy and discoverability across Google, Apple, Bing and category-specific directories.

We audit your Google Business Profile, Apple Business Connect, Bing Places and the long tail of category-specific listings, roughly 200 sites in total, and align them so every NAP detail, category, opening hour, service area and image is correct, consistent and complete.

On your own website we insert the JSON-LD schema markup (LocalBusiness, Service, FAQ, Review) that Google's Local Pack and AI Overview parsers rely on to rank and cite a business. Most competitor sites have none of this. Adding it correctly is one of the cheapest, highest-leverage ranking moves available.

Reputation Score

A single, honest read on how your brand is being judged online.

Reputation Score tracking dashboard showing star rating, review count, response rate and score over time across UK locations.

One score, every location, every week

Star rating, review velocity, sentiment trend, response time and competitor benchmarks rolled into a single number per location. No spreadsheets, no logging into seven different platforms, no guessing where the leak is.

The fixes, ranked by impact

Your reputation manager turns the report into the next 30 days of work, ranked by which moves will lift your score the fastest. No vanity metrics, no slides padding out the deck, just the work that changes the number.

Authentic review growth

More 5-star reviews, faster, every month.

We grow your review count and lift your score. Backed by a written 90-day guarantee, miss the target, we work for free until it is met.

Reputation Experts dashboard showing reviews growth and per-location score tracking across UK cities.

Review count goes up

You see more authentic 5-star reviews on Google, Trustpilot, Tripadvisor and every platform that matters to your buyers, every single month. New volume, fresh dates, real customers. The kind of cadence that builds trust with prospects and the AI engines they ask.

Score goes up, guaranteed in 90 days

Before we start we agree the target score in writing. By day 90 we have hit it, or the work continues at no extra cost until we do. The outcome sits with us, not you, which is how this work should be sold.

Always-on protection

Harmful content gone the moment it appears.

What is removable, we remove. What is not, we suppress. Either way the content stops costing you customers.

Always-on reputation monitoring dashboard tracking new mentions, flagged content and removal outcomes across locations.

Harmful reviews removed

We remove harmful reviews from Google, Trustpilot, Tripadvisor, Yelp and every major platform. The ones that cannot be taken down outright are suppressed beneath a steady flow of authentic positive reviews so they stop influencing buyers.

Defamation and impersonation handled

False claims, defamatory posts, fake accounts and impersonation of your brand are taken down at source. Your name is protected on every channel your customers and prospects look at.

Stolen images and content recovered

Photos, branding, treatment results, copy, anything of yours that a competitor or scraper site is using without permission is removed. The asset goes away, and the site loses the credibility it borrowed from you.

Always watching, always acting

Reputation damage happens in the hours between when something bad goes live and when anyone on your team notices. Our team is monitoring 24/7 so the work starts the moment the content appears, and continues every time it tries to reappear.

90-day guarantee

We commit to a target score in writing. Miss it, and we work for free until it is reached.

Every other reputation agency sells effort. We sell outcomes. The score we agree on day one is the score we have to deliver by day 90, or the work continues at no extra cost until we do.

Step 1

We agree the milestone in writing

Before any work starts we look at your current score, your competitors and your review velocity, and we set the target. For example moving you from 4.2 to 4.6 in 90 days, or adding 80 fresh 5-star reviews per location.

Step 2

You receive weekly progress reports

Per location, per platform, with the trend line back to the baseline week. No surprises and no end-of-quarter scrambles to explain what happened.

Step 3

Miss the milestone, we work for free until it is met

If we do not hit the agreed score by day 90, the engagement continues at no additional cost until we do. The risk sits with us, not you.

Frequently asked questions

Nearly 200 in total, but the work concentrates on the eight to twelve that matter most for your category. Every business gets Google, Trustpilot, Facebook and Apple as a baseline; from there we layer in the trade-specific platforms — Tripadvisor and Booking.com for hospitality, Doctify and WhatClinic for healthcare, Yell and Bark for home services, Tradesy and Houzz for trades, and so on. The platform identifies the highest-leverage sites for your specific niche and routes review requests to the ones that move bookings.

Before we start we agree a written target — typically the move from your current average star rating to a higher one (e.g. 4.2 to 4.6), plus a minimum number of fresh authentic reviews per location. If we don't hit those numbers by day 90, the engagement keeps running at no additional cost until we do. The guarantee is anchored to specific written metrics, not vague effort.

We successfully remove around 78% of the reviews our clients flag. Anything that breaches the platform's policy — fake, off-topic, conflict-of-interest, harassment, hate speech, content from people who were never customers — is grounds for dispute. We file the request, follow it through, and re-file every time a removed review reappears. For reviews that don't meet the policy bar, we focus on burying them under a steady flow of authentic positive reviews so the platform's algorithm ranks them lower in the visible feed.

Yes. For posts that cross into defamation or impersonate your business, we coordinate the formal takedown notices each platform requires. For competitors or scraper sites using your photos, branding or treatment results without permission, we file DMCA and Google copyright notices that get the assets removed at source. Where a matter needs to go beyond platform processes we brief your solicitor with the evidence pack ready.

Google, Apple, Bing and category-specific directories all read structured data — JSON-LD schema markup like LocalBusiness, Service, FAQ and Review — to understand and rank a business. Most competitor sites have none of it. We audit your Google Business Profile, Apple Business Connect, Bing Places and the long tail of directories so every detail is accurate, consistent and complete, then insert the right schema on your own website so search engines and AI engines can read your business correctly. It is one of the highest-leverage SEO moves available and most agencies skip it.

Yes — directly. AI engines treat review depth, recency and sentiment as primary signals when deciding which businesses to name in an answer. A business with 600 fresh reviews above 4.6 stars is dramatically more likely to be cited than a competitor with 80 reviews at 4.1. The work on this page feeds straight into the work on /ai-search: reviews are the highest-weight input AI engines look at when generating recommendations.

Most clients see meaningful score movement and visible review velocity inside the first 30 days. By day 60, AI engines and Google Maps typically begin re-ranking the business upward. The full 90 days is needed for the harder lifts — moving an established score by 0.3 or more — because authentic reviews have to be earned at the speed your real customers can leave them.

No, ever. Fake reviews are a fast way to get a business permanently delisted from Google and Trustpilot, and they show up in AI sentiment analysis as obviously inauthentic. Everything we do is built on real customers leaving real opinions at the right moment — timed, prompted and routed correctly, but never invented.

We do not gate reviews — that breaches platform policy. What we do is route the request differently: an unhappy customer who completes our follow-up gets a private recovery flow first (your team gets a chance to fix the issue before any public review is invited), while a satisfied customer goes straight to the public review platform. This is policy-compliant and improves both your average rating and your customer relationships.

Either. Most clients keep their ads and content agency, and use us as the reputation layer underneath. Some hand us the full presence — listings, reviews, schema, AI search, PR — and we coordinate with their internal marketing. There's no required setup; the work plugs in beside whatever you already have.

Let's build a reputation your business deserves.

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What happens after
I submit a request?

01

Free Reputation Audit

We review your Google, Trustpilot, and social profiles within 24 hours and identify every review that can be challenged.

02

Strategy Call

A reputation consultant walks you through the findings, explains your options, and recommends a tailored plan.

03

We Get To Work

We start strengthening your online reputation immediately, from review removal and rating growth to Google AI Overview visibility, search positioning, and major media authority. You begin seeing movement within weeks.

We respect your time - no spam, no endless calls.